FideliDIWE
✳ From day zeroGamified rewards that lifted retention and the brand's social media presence by 37%.
The project
An inbound marketing campaign only works if people take part and the brand shows up. I built a gamified platform solo, where every completed action earns points redeemable for products in the company store. The result was 37% more retention and brand presence on social media.
+37%retention and brand presence on social media
Highlights
- 37% more retention and brand presence on social media.
- Points validated by photo, approved by the responsible department.
- Real-time dashboard with activity, points and redemptions.
- Prize redemption by QR code.
Stack
- React Native
- React.js
- Node.js
- Reanimated
- MongoDB
- PostgreSQL
- OpenAI
- Firebase
App screens
